American Express Company Top Desktop Advertiser for October
November 13 2014 by Gabe Gottlieb
Once again, the American Express Company took the #1 desktop advertising spot followed by Verizon and Capital One Financial Corporation rounding out the top 3. Here is a look at American Express' desktop advertising activity over the month of October:
DAILY IMPRESSION SHARE:
WHO IS AMERICAN EXPRESS BUYING IMPRESSIONS FROM?
ESTIMATED SITE IMPRESSION SHARE:
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A self-proclaimed "data hound," Gabe Gottlieb earned his stripes leading software teams at Microsoft. Gabe saw a pervasive problem with the lack of openness in the digital advertising world and decided to join forces with Tom Lorimor to level the playing field. Now, five patents later, the Co-Founder and CEO of Pathmatics is leading the movement for transparency in advertising. Gabe holds dual degrees, in Engineering and Finance, from the University of Pennsylvania and the Wharton School of Business.