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How to Create an Effective Ad Campaign [eBook]


For agency and brand advertisers alike, the goal is always to create compelling, successful digital campaigns that reach your target audience.
But, how do you create the most effective ad campaigns?
From creative strategy to benchmarking against your competitors across multiple digital device-types, executing a thoughtful ad campaign has never been more difficult.
This eBook covers creating a competitive ad budget, choosing the best websites to advertise on, hitting the right KPIs, and strategies to try on your next campaign.
Digital ad intelligence provides the necessary data to adjust your strategy in real-time and react to competitors.

An out-of-the-box thinker with a love for disruptive ideas, Jordan's background spans PR and events for the wedding & hospitality industry in Los Angeles and Scottsdale and also launching one of America's most unique food trucks. She jumped from the food start-up scene to the tech start-up scene in 2013 to join one of the most unique companies in ad tech. Jordan is a graduate of the University of California, Santa Barbara with a Bachelor of Arts in Communication.
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