We are excited to share that Pathmatics was featured in the New York Times, AdAge and MediaPost during the month of June. Read below for highlights from our press features and links to the full articles.
Why Jeb Bush's Online Campaign Was Quiet
Pathmatics data was used to view the digital advertising roll-out of potential Republican presidential nominees' campaigns including Jeb Bush and Scott Walker.
Read the full article here.
Snapshot: Programmatic Advertising, Today and Tomorrow
Six Key Charts You Need to Understand Where Ad Tech Is Going
AdAge gathered data from our AdRoutes platform in conjuction with Magna Global to put together a series of interactive charts detailing the state of programmatic.
Read the full article here.
What You Don't Know About Programmatic Will Hurt You
Cited as at 'must-have' for managing programmatic campaigns and unveiling partner intelligence.
Read the full article here.
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