As tax season begins its long walk into the sunset, not to be seen again until next year, so go the tax service ads. After a strong presence this year to date, tax software advertisers have faded from the top ten rankings across devices, spending fractional amounts during the month of March compared to past months.
Auto continues to dominate desktop and mobile
Ancestry.com ranks as the top video advertiser
Mobile companies target, well, mobile
Source: Pathmatics US Mobile Data, 3/1/16-3/31/16.
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