The first quarter of 2021 showcased a few predictable and some not-so-predictable front runners in Facebook advertising. Throughout Brazil, entertainment, communications companies, and business service providers ruled this digital marketing platform.
Brazil’s Facebook usage continues to grow and has an active user base across a wide age range. Social media users spanning from ages 18 to 44 regularly use the platform and engage in ads. That age range is a perfect fit with the major advertisers from Q1.
A lover of fresh air, live music, sport & high performing teams. After the University of Colorado @ Boulder, Sam began his career improving the relationship between major digital advertisers & independent publishers. Currently Sam leads the Operations and Sales Development teams @ Pathmatics with a focus on pipeline growth, process optimization & market strategy.