Last month, we released New coverage for Facebook in Mexico, Brazil, and Spain. Now, we’re bringing you our analysis of early trends seen since our data coverage began in March 2021. So far, it seems that entertainment reigned over the many other advertisers on Facebook. Although data capture in Mexico's market is new to us, it's evident that the leading advertisers are experienced with the platform and reaching their target market.
Both a creative and data-driven marketer, Randi has spent over a decade developing and building brand identity and driving go-to-market strategy for B2B SaaS companies. She earned her MBA from UC, Denver.