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Trump and Biden Mention Opponent's Names 9,000 Times in Facebook Ads


The two Presidential candidates have little in common, from their stance on foreign policy and healthcare to their advertising strategies and messaging. One thing they do have in common, though? An affinity for mentioning one another in ads--Facebook ads, in particular.
We analyzed Facebook ads from each candidate dating back to January of this year to see how many times each candidate mentioned their opponent. Here's what we found.
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With over a decade of experience across digital marketing, content, creative, and PR, Sarah is a creative and dynamic thinker who loves to delight clients with unique and relatable content. Sarah graduated from UC Berkeley with a BA in Sociology.
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