Like most website operators, Pathmatics collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. Pathmatics' purpose in collecting non-personally identifying information is to better understand how Pathmatics' visitors use its website. From time to time, Pathmatics may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website.
Pathmatics also collects potentially personally-identifying information like Internet Protocol (IP) addresses. Pathmatics only discloses IP addresses under the same circumstances that it uses and discloses personally-identifying information as described below.
Gathering of Personally-Identifying Information
Certain visitors to Pathmatics' websites choose to interact with Pathmatics in ways that require Pathmatics to gather personally-identifying information. The amount and type of information that Pathmatics gathers depends on the nature of the interaction. Those who are subscribers to Pathmatics' services for example must provide their full names, e-mail addresses, login names, and passwords. Pathmatics does not disclose personally-identifying information other than as described below.
Aggregated Statistics and Google Analytics
Protection of Certain Personally-Identifying Information
Pathmatics discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organizations that (i) need to know that information in order to process it on Pathmatics' behalf or to provide services available at Pathmatics' websites, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using Pathmatics' websites, you consent to the transfer of such information to them. Pathmatics will not rent or sell potentially personally-identifying and personally-identifying information to anyone. Other than to its employees, contractors and affiliated organizations, as described above, Pathmatics discloses potentially personally-identifying and personally-identifying information only in response to a subpoena, court order or other governmental request, or when Pathmatics believes in good faith that disclosure is reasonably necessary to protect the property or rights of Pathmatics, third parties or the public at large. If you are a registered user of an Pathmatics website and have supplied your email address, Pathmatics may occasionally send you an email to tell you about new features, solicit your feedback, or just keep you up to date with what's going on with Pathmatics and our products. If you send us a request (for example via a support email or via one of our feedback mechanisms), we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. Pathmatics takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying and personally-identifying information.
of this targeted advertising, please visit our opt-out
page on any device/browser that you would like to opt-out
on. Please note that this choice may take up to 48 hours to process through our systems. Pathmatics' crawlers are never used during the ad serving or bidding process to targeted users.
If Pathmatics, or substantially all of its assets were acquired, or in the unlikely event that Pathmatics goes out of business or enters bankruptcy, user information would be one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers may occur, and that any acquiror of Pathmatics may continue to use your personal information as set forth in this policy.
How is information about you collected?
We receive IP address, location information, url accessed, and anonomyized cookie IDs as part of an OpenRTB bid request delivered to our bidding agent.
How is your information used?
The personal information we collect might include IP address, cookies and information regarding what pages are accessed by you and when.
We may use your information to serve relevant advertisements to you.
Who has access to your information?
We will not sell or rent your information to third parties. We will not share your information with third parties for marketing purposes.
How you can access and update your information:
The accuracy of your information is important to us. We’re working on ways to make it easier for you to review and correct the information that we hold about you. In the meantime, if you change email address, or any of the other information we hold is inaccurate or out of date, please email us at: email@example.com
, or write to us at: Pathmatics Inc., 501 Santa Monica Blvd. Suite 301, Santa Monica, CA 90401, USA
You have the right to ask for a copy of the information Pathmatics holds about you (we may charge $10 for information requests) to cover our costs in providing you with details of the information we hold about you.