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“I honestly do not dislike a thing about [Pathmatics Explorer]. It’s easy to use, easy to teach, and easy to review.” - Rachel M, G2 Crowd Reviewer

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Trusted by Industry Leaders

Pathmatics powers Nielsen digital intelligence in over 15 countries.

Our partnership enables Nielsen customers to view new media types, purchase preferences, and device targeting.

Pathmatics partners with Kantar Media by bringing exclusive Facebook transparency to the world’s largest brands and agencies.

Our social intelligence is available in Kantar Media’s Stradegy, DirectHeat, Political Ad Intelligence and AdScope products.

Pathmatics digital insights power the Mintel Comperemedia competitive intelligence platform. Combined with Mintel’s consultancy, brands and agencies benefit from competitive monitoring, marketing analysis and creative analysis.

Pathmatics enables L2 to benchmark digital performance of over 2,000 consumer brands, and provides digital research insights to help marketers grow business across Beauty, Fashion and Consumer Packaged Goods verticals.

Pathmatics provides digital data to augment Neustar's marketing mix modeling solutions. This help marketers best allocate investments across social, video, display, mobile, and native advertising.