Digital ads from the web and mobile
Journey of an ad from advertiser to consumer
Patented data driven models used to estimate impressions and spend
We bring this data together in Pathmatics Explorer to analyze trends, share of voice, and review creative strategies
For the marketer compelled to make data driven media decisions...
Subscriptions range from self-service data packages to full access to all data in our platform with unlimited tailored training - it all depends on what you need.
For the marketer who needs their data integrated with other platforms...
Data feeds are tailored based on the data you need at the frequency you need it - be it daily, weekly, monthly, or any other frequency you need.
For the marketer who needs their data organized a little bit differently...
From a simple recurring report to an entirely custom data solution (e.g. unique segmentation, messaging analytics, industry reports, and more) - there's a custom data package for you.
The final step in our data journey is transforming raw data into actionable insights with our marketing intelligence platform, Pathmatics Explorer. This is where you can analyze trends, measure share of voice, and review creative strategies to survey the marketing landscape and inform your digital strategy. There are three ways to engage with our platform:
Our industry leading marketing intelligence platform for brands and agencies. We enable our customers to take action on share of voice, spend, impression, creative, and audience data.
Connect brings our data to you by integrating it into the tools you already use or providing snapshots of data to support your analytics needs.
If you have a unique use case for our data we'll whip up something special. From a simple recurring report to entirely custom data solution (e.g. unique segmentation, messaging analytics, industry reports, and more) – there's a custom data package for you.