“The Pathmatics Digital Ad Intel Platform is a great and user friendly tool that has helped our Sales Team to better understand the UK digital advertising market and to identify sales opportunities across key categories for Bloomberg Media.”

"User interface is an unbelievable step up from other competitive platforms.”

“The whole site is pretty self-explanatory and easy to navigate yourself. For what I use it for, I think it is helpful and it does its job. I think it’s a pretty cool tool”

"If we see something a competitor is doing really well, like homepage takeovers on ebay.com. It helps us to plot our course so we don't run a day after them.”

"We use it to understand client strategies and live creatives and current partners. It has helped us as I say "be the smartest people in the room" because when you go into a room sharing information that you already equipped with information starting a conversation."

"I like the quick and straightforward infographics that are provided with each data pull - I often implement the spend/impressions over time charts directly into tactical decks for my client. I also track quite a few brands, so it's helpful to be able to 'follow' those advertisers and see impression spikes right away on my homepage."

"I think the dashboard is really great, perhaps one of the best I've seen among several competitive tools. The data seems robust as well and appears to capture a good amount of impressions and spend. Site delivery details are also impressive and provide a good window into understanding the top sites that my competitors are advertising on."

"Great ideas for analysis and pushing strategy and creative teams to sync back to media. I have found that this product is great for understanding who and how.I have realized that this is easier for the other teams to understand messaging and allow them to find ways to sift through the muck."